Telia signs Nordic agreement on mobile services with Microsoft

Telia Mobile has signed an agreement for mobile services for the Nordic countries with MSN, Microsoft's Internet portal. The agreement gives Telia´s mobile customers the possibility to easily access e-mail from MSN Hotmail sent via SMS to their mobile phones.
This is one of the first large Nordic agreements for Telia Mobile Partner Services. Partner Services, which handles Telia Mobile's content provider business, has high expectations of the future mobile market. Collaboration with major well-known players such as MSN is decisive in rapidly reaching a large number of users who want access to information while on the move.
"We believe strongly in agreements where we make popular internet services available via the mobile phone. The possibility to access your e-mail through the mobile is an important part of the usage of mobile data services. MSN is a strong partner that will drive the development and usage of mobile services," says Emanuela Pedrocco, Marketing Manager at Mobile Partner Services.
MSN launches the service in Sweden today, and is open to Hotmail users with a Telia mobile phone subscription.
"This agreement is a breakthrough for MSN and our users. Telia is the only operator with a solution which works in Sweden today, but the goal is that all Hotmail users will be able to use this service in the future", says Katarina Hallström, Market and Editing Manager for MSN Sweden. "The agreement is strategically important, and makes it possible for us to make our services mobile throughout the Nordic region, which is MSN's long-term strategy", continues Katarina Hallström.
Brief facts on Hotmail via sms:
· The service is available for Hotmail users with Telia Mobile subscriptions
· A filter allows users to select which e-mails to receive via sms to the mobile
· For more information, see www.msn.se/msnmobile/
For further information journalists can contact:
Emanuela Pedrocco, Marketing Manager, Telia Mobile Partner Services, +46 (0)70-577 05 77
Charlotte Züger, Press Manager, Telia Mobile AB, +46 (0)8-713 58 30
Katarina Hallström, Market and Editing Manager for MSN Sweden, +46 (0)8-752 56 15
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